Fishburn Hedges made history on a recent company awayday at Lord’s Cricket Ground’s new award-winning media centre, by becoming the first design group to have its logo displayed on the scoreboard.
The trip was used as an opportunity for generating ideas to develop the London consultancy. ‘We incorporated the cricket theme into our logo for the day which paid off, as Lord’s allowed us to put it on to their scoreboard,’ explains creative director Carl Ison.
The media centre was chosen for its ‘light, airy and funky’ atmosphere and ability to ‘generate ideas’, according to a spokeswoman for Fishburn Hedges. Perhaps the England cricket team could spend a lengthy amount of time in there. Nothing else seems to work!
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