London design consultancy Flagship Group has created a new corporate identity for specialist law firm Pemberton Greenish.
Created around the concept ‘the natural choice’, the carved pebble identity, featuring the company’s initials, is backed by a creative treatment taking natural themes, such as pebble beaches, fossils and plants.
Natural colour tones have been used for the Web pages and corporate brochures, along with textured and trace papers.
‘The carved initials in the pebble reflect the niche position that the firm has created for itself,’ says a spokesman for Flagship. The identity reflects its personality and heritage as well as its exceptional customer service, he adds.
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