Booth-Clibborn Editions, publisher of graphic design and fine art titles, has a promotional CD-ROM created by Spin. The disc, called Spin, is based on a spiral. ‘There is no clicking, you just roll around. We did not want it to be like a game,’ says group creative director Tony Brook. It is not intended as a literal interpretation of the books or an electronic catalogue. Brook admits to having been ‘a bit irreverent’ with some of the work featured in Booth-Clibborn’s titles.
The London ITV broadcaster Carlton is this week launching a range of new on-screen idents designed by Lambie-Nairn. Carlton’s original colours and logo have been retained, but the designers have added a visual twist which ‘will make an emotional link with the audience’, says consultancy founder Martin Lambie-Nairn. Comedy is one of the areas targeted for a new look, with a custard pie shown here making its mark on the Carlton logotype.
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