Lewis Moberly Design has created the identity and packaging for a range of seamless Lycra lingerie for BHS. ‘Body Bliss is a range of body wear which utilises innovative knitting technology to retain shape and hug the body,’ says a consultancy spokeswoman. The packaging design incorporates soft photography by Tony McGee to create the desired ‘second skin’ effect for the consultancy’s execution. More products from the range will launch later this year.
- Design disciplines in this article
- Brands in this article
