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YHA invests in interiors overhaul

The Youth Hostel Association is planning a £13.5m revamp of several of its properties throughout England and Wales, in an attempt to create an instantly recognisable brand. The YHA has

Ode to cologne

Henrietta Thompson rather enjoys the work on display at the Cologne furniture fair, but what impresses her most are the organiser’s neat touches. Meanwhile, Natasha Edwards samples what the rapidly

Digital Design

Duncan Collins Recruitment Consultant, Digital Team, Profiles Creative This year is when digital comes of age. A year in which organisations will not only review their digital strategy, but one

Recruitment

Consultancies may need to review their recruitment strategies and think more laterally to ensure that they’re well equipped for the future – especially if the market levels out this year,

True grit

Rapidly advancing digital technology was supposed to kill off print, but it hasn’t happened, says Jim Davies, as print has already adapted to ecological demands and rediscovered its heritage, capitalising

The light fantastic

Flatteringly lit restaurants, hotel lobbies and high-end retail spaces have long reaped the commercial benefits of ambient lighting design, although high cost has limited investment in other sectors. However, well-documented

Voxpop

The closure of English & Pockett, reported in last week’s issue, was attributed to the ailing market for broadcast design services. How, and why, has this market changed in recent

Lévy upbeat about ad revenues

Publicis Groupe chairman and chief executive Maurice Lévy has said he expects 2008 to be a record year for advertising and marketing services revenues in the UK. The prediction comes

Planning for a brighter future

By embedding planning into their business model, design groups can better serve their clients – just like ad agencies do, says Katie Lancaster Having joined Blue Marlin Brand Design four

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From the archives: Picture Post

As we head back into our archives, here’s a gem from March 1990. Jane Lewis looks at the creative ways design firms promoted their services through mail-outs.